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In: Journal of Modelling in Management, Jg. 17 (2022-11-29), Heft 4, S. 1144-1176Online academicJournalZugriff:
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In: European Journal of Marketing, Jg. 58 (2024-04-25), Heft 4, S. 952-985Online academicJournalZugriff:
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In: International Journal of Bank Marketing, Jg. 38 (2020-04-01), Heft 3, S. 627-641Online academicJournalZugriff:
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In: Marketing Intelligence & Planning, Jg. 39 (2021-10-25), Heft 8, S. 1058-1072Online academicJournalZugriff:
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In: Marketing Intelligence & Planning, Jg. 38 (2020-01-17), Heft 1, S. 61-74Online academicJournalZugriff:
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In: Asia Pacific Journal of Marketing and Logistics, Jg. 31 (2019-10-09), Heft 5, S. 1233-1251Online academicJournalZugriff:
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In: Marketing Intelligence & Planning, Jg. 37 (2019-04-26), Heft 3, S. 298-309Online academicJournalZugriff:
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In: Journal of Business & Industrial Marketing, Jg. 28 (2013-06-01), Heft 3, S. 221-228Online academicJournalZugriff: