Em presas Zombis en el Ecuador: El Caso de las Empresas de Comunicación. (Spanish)

In this work, the presence of zombie companies in Ecuadorian communication companies in the period 2015-2020 is studied. To do this, companies were classified as zombies if they had three years of negative equity. In addition, it was analyzed whether the zombie company was related to the capital structure. This was determined through three ratios: debt-equity (DT), short-term debt-assets (DCP) and long-term debt-assets (DLP). Through a logit regression, it was determined that an increase in these variables is associated with a greater probability of being a zombie, so the managers of these companies must maintain reasonable ratios so that the companies have a correct financial situation. [ABSTRACT FROM AUTHOR]

En este trabajo se estudia la presencia de empresas zombis en el sector de comunicación ecuatoriano en el periodo 2015-2020. Para ello, se clasificaron a las empresas en zombis si tenían tres años de patrimonio negativo. Además, se analizó si estas estaban relacionadas con la estructura de capital. Para ello se analizaron tres ratios: deuda-patrimonio (DT), deuda a corto plazo-activo (DCP) y deuda a largo plazo-activo (DLP). Mediante una regresión logit, se determinó que un aumento de estas variables está asociado a una mayor probabilidad de ser zombi, por lo que los gestores deben mantener unos ratios razonables para tener una situación financiera correcta. [ABSTRACT FROM AUTHOR]

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