Coke Gives It Some Throttle.
In: Nutrition Business Journal, Jg. 10 (2005-03-01), Heft 3, S. 25-25
serialPeriodical
Zugriff:
Reports on Coca-Cola Co.'s re-entry into the energy drink market in 2004 with its KMX product. Comparison with the performance of other products; Launch of Full Throttle; Coke's advantage over other competitors in launching a new energy drink brand; Competition with products such as Red Bull.
Titel: |
Coke Gives It Some Throttle.
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Zeitschrift: | Nutrition Business Journal, Jg. 10 (2005-03-01), Heft 3, S. 25-25 |
Veröffentlichung: | 2005 |
Medientyp: | serialPeriodical |
ISSN: | 1548-6168 (print) |
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