Influencing to make decision to buy green label product
2015
report
Zugriff:
รายงานการวิจัย -- มหาวิทยาลัยเทคโนโลยีราชมงคลพระนคร, 2556 ; The objective of this study was to study about consumers’ knowledge to green label, an opinion and an effect to buy green label product. The subjects of this study were choser from the people who care with environment and lived in Bangkok. The instruments were Questionnaire. The data collected was statistically analyzed by percentage, mean, T-test Independent, One Way ANOVA, Chi-Square , Spearman, Rank Order Correlation Coefficient and LSD (Fisher’s Least Significant Different) The findings of this study revealed that : 1. The populations were more female than male. The most populations were 16-25 and the second one were 26-35. The first education level was bachelor degree and the second one was diploma. For an occupation, the first was office workers and the second was students. 2. Involving in using green label products. 2.1 Using green label products which solving pollution. (1) Using gasohol. (2) Using non-mercury dry cells and paint. (3) Using non-CFC spray. (4) Using non-CFC refrigerator. 2.2 Using pr oducts which were not destroy water and economy. (1) Using non-phosphate detergent. (2) Using economic sanitary ware. (3) Using economic tap. (4) Using non washing Clothes. 2.3 Using products which reduce rubbish. (1) Using solar disintegrate bags. (2) Using refill products. (3) Using recycle plastic. 2.4 Using reduce destroying forest. (1) Using recycle tissue or paper. (2) Using recycle packages. 2.5 Using non-toxic products. (1) Using Non-toxic plants. (2) Using herbal products. (3) Using bio-fertilizer. 2.6 Using eco-energy. (1) Using eco-light bulb. (2) Using eco-refrigerator. (3) Using eco-air conditioner. (4) Using eco-electric fan. (5) Using eco-electric no. 5. 3. The population’ opinion about green label products’ mean was good. 4. The acknowledging about green label products revealed that the information media hadn’t enough. The first media which gave data the most was TV . The second was internet and newspaper. They wanted the government ...
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Influencing to make decision to buy green label product
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Autor/in / Beteiligte Person: | Phokanittanon, Chompoonud ; Rangsrikul, Mantana ; buranakul, Araya ; arit@rmutp.ac.th ; arayaburanakul@yahoo.com |
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Veröffentlichung: | 2015 |
Medientyp: | report |
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