An empirical examination on the links of cross-functional integration of production-marketing, BTO competitiveness and performance
In: European journal of management studies, Jg. 27 (2022), Heft 2, S. 173-203
Online
serialPeriodical
Zugriff:
Titel: |
An empirical examination on the links of cross-functional integration of production-marketing, BTO competitiveness and performance
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Autor/in / Beteiligte Person: | Chen, Zhixiang |
Link: | |
Zeitschrift: | European journal of management studies, Jg. 27 (2022), Heft 2, S. 173-203 |
Veröffentlichung: | 2022 |
Medientyp: | serialPeriodical |
ISSN: | 2183-4172 (print) |
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