The role of marketing : Its impact on small enterprise research
In: European Journal of Marketing, Jg. 29 (1995-07-01), Heft 7, S. 9-30
Online
academicJournal
Zugriff:
Titel: |
The role of marketing : Its impact on small enterprise research
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Autor/in / Beteiligte Person: | Romano, Claudio ; Ratnatunga, Janek |
Link: | |
Zeitschrift: | European Journal of Marketing, Jg. 29 (1995-07-01), Heft 7, S. 9-30 |
Veröffentlichung: | 1995 |
Medientyp: | academicJournal |
ISSN: | 0309-0566 (print) |
DOI: | 10.1108/03090569510094982 |
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