Consumers’ Channel Selection Behavior based on Psychological Distance Cue : Regulatory-Focus as Moderator
In: Asia Pacific Journal of Information Systems, Jg. 29 (2019-06-30), Heft 2, S. 248-267
academicJournal
Zugriff:
Titel: |
Consumers’ Channel Selection Behavior based on Psychological Distance Cue : Regulatory-Focus as Moderator
|
---|---|
Autor/in / Beteiligte Person: | Sung, Jungyeon ; Park, Sangcheol |
Link: | |
Zeitschrift: | Asia Pacific Journal of Information Systems, Jg. 29 (2019-06-30), Heft 2, S. 248-267 |
Veröffentlichung: | 2019 |
Medientyp: | academicJournal |
ISSN: | 2288-5404 (print) |
Sonstiges: |
|