WHAT IS A CIGARETTE? ELECTRONIC CIGARETTES AND THE TOBACCO MASTER SETTLEMENT AGREEMENT
In: Wake Forest Law Review, Jg. 50 (2015-07-01), S. 483
Online
academicJournal
Zugriff:
"We're All Adults Here" 1 For us smokers, times have changed. But a few things remain the same: our desire to explore, to adventure, to roam without boundaries. With Blu, we can still be ourselves. After all, this country was founded on free will. Embrace it. Chase it. Blu eCigs. Take back your freedom. - Stephen Dorff, Spokesman, Blu E-Cigs 2 Sounds pretty great. What kind of country would America be without its freedom? To exercise that freedom, you should buy this product. This is an age-old tactic used to sell items ranging from automobiles all the way to guacamole. 3 And it certainly is not the first time that this tactic has been used to sell products like electronic cigarettes. Tobacco companies have been encouraging people to exercise their purchasing freedom for decades, using slogans like American Tobacco Company's now-infamous "torches of freedom" of the late 1920s or Virginia Slims' 1968 "You've come a long way, Baby." 4 Ads promoting cigarettes appeared on television frequently in the 1950s and '60s with catchy jingles, and many cigarette companies funded their own programs, such as The Camel News Caravan funded by Camel on NBC. 5 These advertisements came to a halt after the revelation of cigarettes' direct link to lung cancer 6 and the television advertisements' correlation with the use of tobacco products. These findings were met by congressional action in 1969 in the form of the Public Health Cigarette Smoking Act, 7 which required strong health warnings ...
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WHAT IS A CIGARETTE? ELECTRONIC CIGARETTES AND THE TOBACCO MASTER SETTLEMENT AGREEMENT
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Autor/in / Beteiligte Person: | Zimlich, Chad M. |
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Zeitschrift: | Wake Forest Law Review, Jg. 50 (2015-07-01), S. 483 |
Veröffentlichung: | 2015 |
Medientyp: | academicJournal |
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