India Business Insight:; PEN MAKERS SET TO INTRODUCE MORE EXPENSIVE PRODUCTS (as the Rs5 popular price point in pens market has; stagnated)
In: India Business Insight (India), 2010-03-15, S. 1
Zeitungsartikel
Zugriff:
The writing instrument makers are now looking at introducing several products in the price range above Rs10 to increase the category size as the Rs5 popular price point in pens market has stagnated. While Linc pens has launched new products like Linc Executive Gel, AXO, Pacific and Safron range of pens, GM Pens has introduced 15 products including Metalica FX, Jetter range and Liquiflow...
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India Business Insight:; PEN MAKERS SET TO INTRODUCE MORE EXPENSIVE PRODUCTS (as the Rs5 popular price point in pens market has; stagnated)
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Zeitschrift: | India Business Insight (India), 2010-03-15, S. 1 |
Veröffentlichung: | 2010 |
Medientyp: | Zeitungsartikel |
Sonstiges: |
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