Achieving Better Sales Results with Artificial Intelligence Technology; Matt Michalewicz of Complexica Pty Ltd, a sponsor company at the marcus evans CMO Summit 2016 (http://www.cmoanzsummit.com/MattMichalewiczInterview), on using software robots to make better sales and marketing decisions.; Interview with: Matt Michalewicz, Managing Director, Complexica Pty Ltd

SYDNEY, March 23, 2016 /PRNewswire/ -- "Sales and Marketing departments can dramatically improve the effectiveness of telesales operators, in-field sales reps, promotions, and campaigns by utilising technology based on the latest advances in artificial intelligence," comments Matt Michalewicz, Managing Director, Complexica Pty Ltd. "These days, Chief Marketing Officers (CMOs) need to understand customers at a very deep level, and provide the right information, offers and price to them," he adds...