The Impact of Supply Chain Relationship Quality on Knowledge Sharing,Organizational Capability and NPD Performance: The Moderating Effect ofProduct Modularity
2011
Hochschulschrift
Zugriff:
99
In today’s highly dynamic and competitive environment, it is supply chains rather than companies that complete. Manufacturers have to cope with short product life cycles and rapidly increasing development costs, high variety and customization of product. The quality of the supply chain relationship and the notion of modularity in product architecture have been widely suggested as strategic decisions to deal with this issue. Manufacturers facilitate the supply chain relationships to share knowledge with suppliers and customers, strengthening organizational capability and enhancing NPD performance. However, few studies have focused on the moderating effect of product modularity on supply chain relationship quality (SCRQ), knowledge sharing and NPD performance. Therefore, this report investigates if SCRQ has impacts on knowledge sharing, organizational capability and NPD performance and whether or not the product modularity moderates these relationships. A total of 1386 questionnaires were dispatched to manufacturing companies in Taiwan and 122 valid questionnaires were obtained. The model and hypothesized relationship are empirically tested, supported by PLS and SPSS 14 software. The empirical results support the main effects: 1. SCRQ has a significantly positive effect on knowledge sharing. 2. Knowledge sharing has a significantly positive effect on NPD performance. 3. Knowledge sharing has a significantly positive effect on organizational capability. 4. Organizational capability has a significantly positive effect on NPD performance. However, the moderating effects of product modularity on the SCRQ – knowledge sharing and knowledge sharing – NPD performance all are not supported. The results of this study provide partially considerable support for our conceptual model.
Titel: |
The Impact of Supply Chain Relationship Quality on Knowledge Sharing,Organizational Capability and NPD Performance: The Moderating Effect ofProduct Modularity
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Autor/in / Beteiligte Person: | Chia-Kai, Yu ; 游佳凱 |
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Veröffentlichung: | 2011 |
Medientyp: | Hochschulschrift |
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